GUSTI

• Full title: GUSTI – Gastro UpScaled Tourist Itinerary in rural regions of Croatia and Italy
• Start  date: 01/04/2024
• End date: 30/099/2026
• Duration: 29 months
• Total budget: EUR 2.624.529,00
• Program: INTERREG Italy-Croatia

OBJECTIVE.

Comprehensive analysis of intangible cultural heritage and sustainable tourism strategies to understand current destination management, tourism seasonality, and environmental impact in the Programme area.
Develop and test solutions for stakeholder upskilling, promoting local products, shortening supply chains, and enhancing sustainable gastro-cultural tourism through small-scale pilot actions tailored to regional needs, ultimately building a cross-border network for sustainable tourism.
Initiate activities promoting sustainable gastro tourism in the Adriatic regions by engaging stakeholders and raising awareness of the importance of cross-border cooperation.

THE PROJECT.

Project GUSTI focuses on promoting sustainable gastro-tourism to enhance tourism sustainability through reduced food waste, improved agricultural practices, and the promotion of local and organic foods. It emphasises culinary experiences as a tool for achieving sustainable development goals, fostering economic growth, and promoting social inclusion.

The project aims to diversify tourist flows, increase environmental sustainability, and enhance the competitiveness of the gastronomy tourism sector. Through pilot actions, educational workshops, and digital tools, GUSTI will strengthen cross-border collaboration to develop sustainable destination management practices and promote cultural exchange. This approach supports the EU Green Deal’s principles of circular economy and Farm to Fork Strategy, ensuring equitable benefits and fostering economic development across partner regions.

PARTNERSHIP.

Lead partner: Lika-Senj County

Project partners: Regional Development Agency of Dubrovnik Neretva County – Dunea (Croazia), Region Emilia-Romagna, Teatro pubblico pugliese – regional consortium for arts and culture, Agency of Regional Development Karlovac County – Jurra, Agency of Development of the Province Zara – Zadra Nova, Venetian Cluster, Spin Life S.r.l.

Project website: https://www.italy-croatia.eu/web/gusti